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UNIVERSITY CAMPAIGN FOR DOVE

Watch Out The Girls Are Coming

A short film to empower girls and women to recognise their individuality and power.

I created this film in line with Dove’s ethos: “We believe beauty should be a source of confidence, and not anxiety. That’s why we are here to help women everywhere develop a positive relationship with the way they look, helping them raise their self-esteem and realise their full potential.”


Watch these girls show off their confidence of who they are, and be inspired. A big thank you to the Albury Wildcats girls for their awesomeness!

This film was chosen and submitted on behalf of my University, to the Aesthetica Film Festival.

https://youtu.be/bOkwrMkTrKc

Campaigns: HTML Embed

CAMPAIGN FOR SIZE?

Available for Download

During a live project with Size? I created a strategy document, outlining an internal change that needed to be made to make an authentically more diverse and inclusive company, and a zine example to show how Size? can be transparent with their consumers about this change and bring them along on the journey. All illustrations and designs were drawn by me using Adobe Illustrator.

STRATEGY DOCUMENT

A proposal for Size? to promote internal change in the way the brand makes their decisions both in front of the camera and behind the scenes.

SIZE? REVOLUTION ZINE

A mockup of how Size? will inform allow their consumers to hold them accountable for maintaining a progressive will to stay as inclusive and diverse as possible.

EXPLORATION OF SIZE?

The research behind my decisions to create a strategy document, improving the brands diversity and inclusivity.

Campaigns: Files
Campaigns: Pro Gallery
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